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Product Focus Vs Customer Focus

I Changed my Job It all started when I took over the reigns as CMO for Magnaquest. It has been a roller coaster ride so far and even after these 2 years here I still have the same adrenaline rush I had...

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Why I emphasize more on EQ?

Whenever I try to recruit people for my team or for that matter help anyone to hire someone for their team I lay a lot of emphasis on Emotional Intelligence. Over many years of working with different...

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Building Customer Persona – My Sticky Note Recipe

My 6 year old came to me today and asked me that he would like to have a PS2 for his birthday that is due in a month. I said none of my friends’ kids’ had it till they turned 9. He said, “Dad, But I...

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